Paid Advertising in Search EnginesSeptember 15th, 2011
PPC (pay per click) ads can dramatically increase traffic to your site. This is a paid advertisement in the form of a link in search engines (e.g. on Google). When someone searches for keywords related to your business, a link to your website will be displayed in the search engine results.
So if your website deals with wooden furniture and someone enters the term “wardrobe made of solid wood” into the search engine, a link to your website will appear in the results.
This method of advertising has a big advantage because your website thus attracts only those visitors who are actively interested in the services or products you offer. This advertisement can also target specific regions or countries.
Additionally as a result of this ad, you receive an overview of how many visitors your website has by what keywords they have been searching for.
You can order the PPC advertising campaign for your website.
In the administration of your project in the “Get more traffic and customers” section, click on the “Attract visitors with Ads on Search Sites” link.
On the next page click bellow “Get started”. In the next window you can select an advertising package for your site. Packages vary in the number of arriving visitors to your website per month. Choose one of the packages and confirm the order by clicking on “Buy now“.
Finally, choose the time period for which you wish to activate an advertising campaign. Select the type of payment and confirm by clicking on “Purchase“. Once we receive the payment on our account, our specialist will contact you to discuss the details of the advertising campaign.
Wondering how to monetize your own website? We have a detailed guide for you.